If you are the one having a background of working for big companies in the past, having worked on large projects, having met a variety of customers, written 100s of functional, architecture documents, travelled across the globe, having built small and medium sized products, having handled small to medium sized teams, having worked on numerous state-of-the-art technologies,
does it all help when you build a brand new product for end users like you and me?
I feel they block you from seeing the simplicity you need to reach ultimately in your design.
They block you to the extent that your brain constantly brings in ‘complexity’ of extreme nature ultimately making you roll into your comfort zone of what you were always doing. If you are a techie, you think the ‘How’ to solve it rather than what is needed for that end user or who is that end user. If you are a business guy, you weigh everything with money and business models and break even and so on without understanding how beautiful something can be conceptualised which makes life easy in selling.
The end user is that ordinary person who would like to look at things that are ‘cool’. Things that give them some value no matter how big or small. For example, my 5 year old goes on using the ‘Talking tom’ app pushing the cat, rubbing it and seeing the facial changes and the sounds coming out of the cat in the App. This is such a thrill for him. It is not to say you design everything like a game or entertainment, but you got to find those ‘nice’ and ‘beautiful’ things beyond the mundane even if you are designing a spread sheet.
The small things that are haunting have a big effect than the big things that you have no choice but to use. You want to get back to those as often as possible.
This is why I feel you need to completely unwind and become a ‘empty cup’. This is not a button you press and you are degaussed. This takes time and an enormous amount depending on how much assumptions you have built about yourself over time. If they are too many, unwinding becomes that difficult. It may sound like the philosophy of OSHO.
Dropping what you have done and taking a fresh look at the problem in hand, every day, every moment is all that is needed. Constantly questioning your own assumptions and trying to break free and see you are in an unbiased state is often needed. If you continue to do this you will eventually have unwound with a pair of fresh eyes.
does it all help when you build a brand new product for end users like you and me?
I feel they block you from seeing the simplicity you need to reach ultimately in your design.
They block you to the extent that your brain constantly brings in ‘complexity’ of extreme nature ultimately making you roll into your comfort zone of what you were always doing. If you are a techie, you think the ‘How’ to solve it rather than what is needed for that end user or who is that end user. If you are a business guy, you weigh everything with money and business models and break even and so on without understanding how beautiful something can be conceptualised which makes life easy in selling.
The end user is that ordinary person who would like to look at things that are ‘cool’. Things that give them some value no matter how big or small. For example, my 5 year old goes on using the ‘Talking tom’ app pushing the cat, rubbing it and seeing the facial changes and the sounds coming out of the cat in the App. This is such a thrill for him. It is not to say you design everything like a game or entertainment, but you got to find those ‘nice’ and ‘beautiful’ things beyond the mundane even if you are designing a spread sheet.
The small things that are haunting have a big effect than the big things that you have no choice but to use. You want to get back to those as often as possible.
This is why I feel you need to completely unwind and become a ‘empty cup’. This is not a button you press and you are degaussed. This takes time and an enormous amount depending on how much assumptions you have built about yourself over time. If they are too many, unwinding becomes that difficult. It may sound like the philosophy of OSHO.
Dropping what you have done and taking a fresh look at the problem in hand, every day, every moment is all that is needed. Constantly questioning your own assumptions and trying to break free and see you are in an unbiased state is often needed. If you continue to do this you will eventually have unwound with a pair of fresh eyes.
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